Top 10 Emerging TikTok Trends in the USA (2025)

TikTok continues to shape internet culture, drive viral sensations, and influence consumer behavior across various industries. As we step into 2025, new trends are emerging on the platform, captivating millions of users in the USA. Whether you’re a content creator, marketer, or simply someone looking to stay ahead of the trends, here are the top 10 emerging TikTok trends you should know about.

1. Baby’s First Hibachi Grill

One of the cutest and most heartwarming trends on TikTok right now is “Baby’s First Hibachi Grill.” Parents are taking their little ones to hibachi restaurants and capturing their amazed (or startled) reactions as chefs perform tricks with fire and flying food. The combination of adorable reactions and fun family moments has made this trend go viral, garnering millions of views.

2. Balkan Breakfast

Dubbed one of the healthiest food trends of 2025, Balkan Breakfast has taken over TikTok food culture. Users are showcasing traditional Balkan-style breakfasts consisting of fresh vegetables, meats, cheeses, and bread, emphasizing whole, raw ingredients. The trend has not only introduced many to a new cuisine but also encouraged healthier eating habits.

3. Corecore Aesthetic

Corecore is a unique TikTok aesthetic that combines rapid, high-energy montages of memes, video clips, and intense music. This trend critiques consumerism, digital overload, and modern existential issues in an artistic and abstract way. Its rise in popularity reflects a growing interest in deep, thought-provoking content on the platform.

4. Grimace Shake Videos

What started as a fun promotional drink by McDonald’s quickly evolved into a full-blown TikTok sensation. Users are recording skits where they drink the Grimace Shake and then experience bizarre or dramatic consequences, often inspired by horror movie tropes. This trend showcases TikTok’s ability to turn even the simplest concepts into viral phenomena.

5. Girl Dinner

A minimalist and aesthetic food trend, “Girl Dinner” is all about assembling simple, snack-like meals that require little to no preparation. Users create plates with assortments of dips, cheeses, fruits, meats, and crackers, presenting them in an aesthetically pleasing manner. This trend resonates with those who prefer grazing over heavy meals.

6. Lasagna Soup

TikTok is known for its viral food trends, and Lasagna Soup is one of the latest hits. A comforting and innovative twist on traditional lasagna, this dish combines the flavors of classic Italian pasta with the coziness of soup. Users are sharing their own recipes and variations, making it a must-try dish for food lovers.

7. Sleepy Girl Mocktail

Health and wellness remain a significant focus on TikTok, and the Sleepy Girl Mocktail has taken off as a natural sleep aid. This drink, made with tart cherry juice, magnesium powder, and seltzer, is believed to promote relaxation and better sleep. The trend aligns with growing interest in holistic wellness and self-care.

8. WaterTok – Flavored Water Craze

Hydration has never been more exciting, thanks to the WaterTok trend. TikTokers are sharing creative ways to flavor their water using sugar-free drink mixes, fruit infusions, and natural sweeteners. This trend is especially popular among those looking to increase their water intake in a fun and tasty way.

9. Cottage Cheese Recipes

Cottage cheese has seen a major resurgence on TikTok, with users incorporating it into various recipes like ice cream, cookie dough, and protein-packed smoothies. This trend has contributed to a spike in cottage cheese sales and is reshaping how people view this high-protein dairy product.

10. Makeup Industry Evolution

TikTok beauty influencers are leading discussions about how the makeup industry is evolving. Users are critiquing the shift towards skincare-infused products and minimal makeup looks, reflecting changing consumer preferences. The platform remains a major force in beauty trends, influencing product launches and marketing strategies.

Conclusion

These emerging TikTok trends in the USA are shaping digital culture and influencing industries far beyond social media. From food and beauty to entertainment and wellness, TikTok continues to drive new movements that resonate with millions. Staying updated on these trends can help content creators, marketers, and everyday users engage with the latest viral moments.

If you’re looking to capitalize on these trends, consider creating content around them, engaging with trending hashtags, and putting your own unique spin on viral concepts. As TikTok continues to evolve, one thing is certain—there’s always a new trend around the corner!